Our story so far.
It all began in Italy, where we developed our skills and a deep love for art and craftsmanship. Years ago, we took a brave step and moved to London, and in the small space of our apartment, the first Lulùe creations came to life.
Today, we have our own workshop in South London, where every day we bring our ideas together to create unique pieces. Everything we do, from design to production and marketing, happens under one roof, right here in our creative space. This setup lets us control each stage of the process, ensuring every detail is handled with care and that every product truly reflects who we are.
Discover our fabulous paper flower designs and explore our handcrafted paper plants, created with passion and sustainability in mind.
Arianna e Rosario
The Brand
Being a small company is our greatest strength. It lets us stay close to our roots, craft our products with care, and focus on quality over quantity. Every piece is made by hands, which brings an unmatched level of originality and personal touch. This close-knit structure keeps us connected with our customers, allowing us to listen, adapt, and respond directly to their feedback and needs. It’s about building relationships and offering products that resonate on a deeper level.
You can learn more about our commitment to sustainability and how we strive to create eco-conscious designs that leave a positive impact on the planet.
Explore our shop to discover our collection of handmade pieces or reach out to us through our contact page for any inquiries.
Design
Our design process combines innovation and sustainability to create paper plants and paper flowers that are as environmentally responsible as they are beautiful. Every step is intentional, from minimising waste to optimising material usage, ensuring our designs align seamlessly with our eco-conscious production methods.
We draw inspiration from the natural elegance of plants and the unique potential of paper, sketching each creation in-house with meticulous care. By focusing on thoughtful details and timeless aesthetics, we craft products that not only enhance your space but also reflect a deeper respect for nature and artistry.
Production
Our sustainable ethos takes center stage during the production phase. We’ve designed our processes to be waste-free and environmentally conscious, maximising efficiency while minimising material waste. Any leftover materials are rigorously recycled, repurposed, or reused, reflecting our commitment to a closed-loop production system where every offcut finds new purpose.
Each Lulùe creation is meticulously handmade, embodying care and craftsmanship. From intricate decorations to precise embossing and small-scale woodworking, producing a single plant or fabulous paper flower involves numerous detailed steps. This hands-on approach transforms sustainable materials into artful, durable items designed to enhance your space with beauty and longevity.
Marketing
Our marketing strategy brings our sustainable creations to a global audience. We focus on highlighting the beauty, craftsmanship, and eco-conscious nature of our handmade products. By connecting with individuals who value sustainability, artistry, and personalisation, we aim to inspire a shared commitment to a greener, more thoughtful world
If you’d like to partner with us or stock our products in your store, visit our Wholesale page for more information.